The most powerful feature that Facebook has released for their advertisers so far is lookalike audience. Why? Because it’s an ultimate key that allows you to scale up from 100 orders a day to 1,000+ orders a day. In any form of advertising and marketing, the most important thing is “data” and if you …
I’ve run thousands of Facebook ads before and I know that one of the toughest thing is to get the targeting right. Most people just choose interest, age and gender and call the job done. It’s not that easy. Nowadays I’ve heard that many of my subscribers complain that their Facebook ads cost has …
21 Facebook ad targeting ideas (that you probably didn’t think of)Read More »
Throughout all this time that I’ve been running Facebook ads, there are so many mistakes that I did and so many lessons to be learned from having run 4,421 Facebook ads last year for clients and my Shopify stores. What I like to do is that every beginning of the year, I’d whip up …
8 lessons I’ve learned from running 4,421 Facebook ads in 1 yearRead More »